SA’s brand soft power ranking down, reputation ranking up

January 21, 2026 By: Alfred0 comments

<p><img src=”https://biz-file.com/c/2601/800365-240×135.png?1″ width=”240″ height=”135″ alt=”SA’s brand soft power ranking down, reputation ranking up” align=”left”><p>South Africa’s results in the new iteration of the <a href=”https://brandirectory.com/softpower” target=”_blank”>Global Soft Power Index</a> by Brand Finance reflect a mixed bag. While the country shows a two-rank increase for Reputation (44th), it dropped two ranks, to 43rd in soft power, from last year.</p><br> <a href=”https://www.bizcommunity.com/article/sa-brand-soft-power-ranking-down-reputation-ranking-up-172926a”>Read more…</a> | <a href=”https://www.bizcommunity.com/Request/SendToEmailRedirect.aspx?ct=1&ci=264928″>Email</a></p><div style=”clear:left”></div>